Hey there! I’m LJ, blockstylist
Founder and lead creative behind blockstylist.
I’ve been a freelancer for years but I’ve always hesitated on creating my own brand. I’m a big traveler and I don’t have time for branding shoots, but I really love writing about my projects so here’s me showing up for the things that I love doing.
I started blockstylist because I genuinely love seeing great ideas come to life and this is my personal documentation of that journey.
I know that a lot of businesses—big and small—just need a clear, compelling visual website to truly connect with their audience.
That’s what I do here.
blockstylist isn’t a agency;
I’m a dedicated creative partner. I skip the corporate jargon and focus on real strategy and beautiful execution that gets results.
[ What I Bring to the Table ]
I thrive on collaboration—blending high-level strategy with lean, custom-coded execution.
Creative Strategy & SEO
I started in words, then evolved into systems. I architect Organic Growth paths that focus on long-term authority rather than burning budget on paid ads.
Custom Plugin Dev
I build lean to Kill Bloat. I replace heavy subscriptions with surgical, custom-coded plugins. Currently building in the open on GitHub.
Custom Automations
Workflow engineer. I connect n8n, Appscripts, and LLMs to make free tools work like enterprise software. I tinker with APIs to automate the boring stuff.
Web Management & UX
Gutenberg purist. I don’t just build sites; I enhance Native WordPress and Squarespace setups to ensure they are lightning-fast and frictionless for the end-user.